About Oceania Marketing Group - Who We Are

Industry Awards

• Best Digital Marketing Agency in Australia 2025 
  Awarded by Best of Best Review in 2025

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In the Press - PR Features

Oceania Marketing Group Launches The Digital Coach Program
Featured in:

• Associated Press (AP) https://apnews.com/press-release/marketersmedia/oceania-marketing-group-launches-the-digital-coach-program-27d7da2cea74ac68e0b7348807d98b61

• Mumbrella - "Salmat appoints Karen Lewis in new digital role" - https://mumbrella.com.au/salmat-appoints-karen-lewis-in-new-digital-role-517490

• Barchart - https://www.barchart.com/story/news/36425746/oceania-marketing-group-launches-the-digital-coach-program

• Newsbreak - https://www.newsbreak.com/dmr-news-321522575/4378571671012-oceania-marketing-group-launches-the-digital-coach-program

• Streetinsider.com https://www.streetinsider.com/Press+Releases/Oceania+Marketing+Group+Launches+The+Digital+Coach+Program/25691302.html

• Digital Market Report - https://digitalmarketreports.com/news/55450/

• The Daily Dispatcher - https://dailydispatcher.com/news/oceania-marketing-group-launches-the-digital-coach-program/5
  30355

• VN Reporter - https://vnreporter.com/news/oceania-marketing-group-launches-the-digital-coach-program/530355

• Fort Waynes NBC - https://fwnbc.marketminute.com/article/marketersmedia-2025-12-3-oceania-marketing-group-launches-the-digital-coach-program

• Market Sanctum - https://marketsanctum.com/news/oceania-marketing-group-launches-the-digital-coach-program/530355

• KTIV - https://ktiv.marketminute.com/article/marketersmedia-2025-12-3-oceania-marketing-group-launches-the-digital-coach-program​​

Marketing & Consumer Behaviour Insights

• Empowering Growth In The Age Of AI: How Karen Lewis And Oceania Marketing Group Are Shaping The Future Of Marketing - CEO Times
  In an era of constant digital disruption, Oceania Marketing Group is redefining modern marketing through data-led strategy, human-centred design, and AI integration.

• Oceania Marketing Group: Empowering Growth And Revolutionizing Marketing With A Data-Driven, Passionate Approach - Women's Insider
  How Oceania's approach to marketing means a better experience for your clients and their customers.

• Is discounting the answer to increased sales? Maybe not – Kochie's Business Builders
  Discusses why heavy discounting can harm long-term brand value and explores alternative pricing strategies.

• Is discounting the answer to increased sales? Maybe not – Flying Solo
  A deep dive into the psychology of discounting and how businesses can create sustainable sales strategies.

• One in four SMEs discount their products too much – Inside Small Business
  Reveals how excessive discounting impacts profit margins for small businesses and how to maintain brand value.

• One in four SMEs discount their products too much – Queensland Business News
  Explores how discounting affects business sustainability and how SMEs can build customer loyalty instead.

• Always on sale? Consumers look for value, not the cheapest price – Sydney Morning Herald
  Analyses why consumers prioritise value and experience over constant price reductions.
   

Digital Marketing & E-Commerce Strategy

• Putting your money where your audience is online – Dynamic Business
  Explains how businesses can maximise ROI by investing in the right digital marketing channels.

• Retailers are underperforming with their SEO strategies – Gift Guide Online
  Examines common SEO mistakes retailers make and how to improve search engine performance.

• Getting bang for your buck in e-commerce – RetailBiz
  Provides insights on cost-effective e-commerce marketing strategies that drive sales.

• Getting bang for your buck in e-commerce – Gift Guide Online
  Explores how online retailers can optimise their digital marketing efforts to maximise return on investment.
   

Payment & Consumer Spending Trends

• PayPal overtakes credit cards as payment of choice for Aussie shoppers – Kochie's Business Builders
  Examines the shift in consumer preferences towards digital payment options like PayPal and Afterpay.

• PayPal more popular than credit cards – Appliance Retailer
  Analyses the growing trend of consumers preferring PayPal over traditional credit card payments.

• PayPal more popular than credit cards – RetailBiz
  Discusses how digital wallets are reshaping the way Australians shop online.

• Consumers’ changing payment habits: PayPal vs Afterpay – Marketing Magazine
  Explores the rise of Buy Now, Pay Later services and the future of digital payments.

• Credit to PayPal as it eclipses credit cards – Convenience World Magazine
  Reports on PayPal’s dominance in digital transactions and what it means for retailers.

• Credit to PayPal as it eclipses credit cards – Retail World Magazine
  Highlights why consumers are shifting towards PayPal and other alternative payment solutions.
   

Influencer Marketing & Brand Positioning

• Research reveals how celebrity influencers are failing big brands – Daily Telegraph
  Investigates why influencer marketing is losing credibility and how brands can build authentic engagement.

• Word-of-mouth search and marketing strategies – Marketing Magazine
  Discusses the power of word-of-mouth in digital marketing and how businesses can leverage organic reach.

• Competing as an underdog brand – B&T Media
  Provides insights on how smaller brands can differentiate themselves and compete against industry giants.
   

Consumer Psychology & Retail Trends

• A meal and a night out for some nicely curated lies – Sydney Morning Herald
  Analyses the growing trend of ‘curated experiences’ and the psychology behind consumer spending habits.